August 23 — 2017

Achromatic Color Hunter

Achromatic Color Hunter is just as famous as a cultural product brand with a neutral and introverted character.

Achromatic Color, that is, to remove the color other than color, not shining, but it is a deep life background. In the design, the concept of no color becomes the consistent language, and the color system is mainly black and white and gray. All the elements and details are treated with the concept of“no gender, no style, no cold and warmth”, which conveys simplicity and balance in vision.


Brand - Web - Vi - Logo - package